Category Archives: Helpful Information

Being a Designing Psychic

Art is subjective. What one person may think looks visually amazing, another may hate. Trying to read someone's mind to decipher their vision can be very difficult without proper planning and a little salesmanship.

There are many different factors that play a role in conceptual design including budget, regulations, corporate identity, display space, client input, and timelines. Las Vegas Expo's design team reviews and analyzes these factors ahead of time and make a plan on how to overcome these obstacles before meeting...

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Be an Expo Sales Superhero

Unlike most superheroes, Batman does not possess any superpowers; he makes use of intellect, detective skills, science and technology, and many learned skills in his continuous efforts to protect Gotham City.

Getting super results in post show marketing efforts by simply using Batman's approach to combining basic strategies will make you an “Expo Sales Superhero.”

These strategies begin the moment a prospect approaches your booth.

1.       Start with a confident greeting.  Super smiles break down even the stoutest barriers.

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“To Rent OR Not to Rent, That is the Question.”

Surely even in the time of Shakespeare the benefits of renting from an approved and reputable exhibit vendor would have been clear.

Simply ask yourself the following questions...

Is your pre show activity better spent on lead generation and setting meetings with new prospects or focused on endless shipping logistical choices?

Should your arrival times and hotel nights be scheduled to optimize a focused selling attitude instead of spending time getting your bearings and wasting energy setting up your booth.

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