Michelle Renick joins Las Vegas Expo as National Account/Brand Manager Las Vegas, NV – Nicholas (Nick) Cordaro, President of Las Vegas Expo, Complete Show Services, is pleased to announce the addition of Michelle Renick as National Account/Brand Manager. The National Account/Brand Manager works with clients to define overall branding goals and marketing strategies as they apply to trade show exhibit booth design, corporate event design and in-store displays. “Marketing savvy companies, now more than ever, realize that trade show exhibits and corporate events must convey their brand...Read more
Vegas is a 24/7 Town and Not Just for Gambling
Attendees have come to expect a plethora of cutting-edge show features when they converge at Conventions & Expos in Las Vegas, including a bustling expo floor, keynotes, presentations, celebrity appearances, educational sessions and invite-only entertainment showcases. In Las Vegas, research shows that attendees spend more time on a show floor than any other city in North America but something even more compelling is what draws the crowds to Las Vegas and that’s the unparalleled entertainment, dining and shopping attractions that Vegas offers. Here’s the Las Vegas...Read more
Where did the word Service go in Exposition Service?
As I survey the landscape of the behemoth firms on websites, SM, digital and print media platforms…..what immediately caught my eye was where is the exposition service? If you open the Big guys web sites, you will be invited to enter in Full scale digital marketing, Brand Experiences or Total immersive environments. So, I ask where is the service? Being all things to all people often decreases the ability to do all things well. Don’t get me wrong, Las Vegas Expo Complete Show Services can...Read more